Something I hope a lot of people are watching during this election campaign, is Gruen Nation.
As well as being pretty funny, it also helps deconstruct exactly how the political parties manipulate the electorate with their advertising.
As everyone knows, knowledge is power. Knowing all the tricks that can be employed against voters can only help people see through the spin and make a more informed decision.
One of the best parts of the show, as with the regular Gruen Transfer, is "The Pitch", where two ad agencies go up against each other to create competing ads. This week, one agency had to make a pro-Green ad, the other an anti-Green ad. Personally, I thought the pro-Green ad was one of the best ads I've seen this campaign, even though it's not a "real" ad! If the Greens have any sense (and some cash), they should commission it.
Remember, dear readers, see through the spin. Make sure your bullshit detector is active!
Addendum: evidently, the Greens are very interested in the ad, but the ABC won't let them have it!
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2 comments:
Thanks for the tip, I'm downloading it now!
Fehhhhhhhhhhhhhh
Wil Anderson lost me when he had the gig at Triple M - and spent 40 mins of each hour advertising his gigs/tv shows/holden utes.
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